spotify is testing sponsored songs in playlists
THE VERGE Spotify users have noticed a new opt-out setting appearing both on desktop and in-app: Sponsored Songs. Sponsored content in general is not new for Spotify — last year they allowed their most popular playlists to be sponsored by brands — but allowing labels to promote individual songs certainly is. A representative from Spotify confirms to The Verge that Sponsored Songs is a test program that will only appear to users on the free tier. Sponsored Songs don’t appear as banners like the platform’s 6 days
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